Unilever – Knorr®

Digital Marketing, Strategy

Tasty stir-in sensations, plus recipes and tips for great everyday dinners. You can find Knorr creations in family kitchen cupboards all over the world.

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What did they need from us?

Knorr is a globally recognised name, but their popularity wasn’t reflected in Google results. They needed a louder voice if they wanted new customers to find them. Beginning with careful research into the culinary search landscape, our mission was to improve their organic search ranking on non-branded terms. The challenge was to craft creative digital content, with a clear strategic direction.

How did we help?

A prominent place in Google search results

When it comes to SEO, we’ve got your covered from strategy through to implementation. And our results speak for themselves. We optimised Knorr’s site content and moved them into the top organic position for five core search terms.

We also shifted them to the first page of Google results for an additional 25 search terms. We saw a 250% growth in US organic traffic and a 300% increase globally.