
Is luxury brand eCommerce at a tipping point? Though much of shopping is still taking place in bricks and mortar stores, consumers are spending a substantial amount of time exploring and researching…
Is luxury brand eCommerce at a tipping point? Though much of shopping is still taking place in bricks and mortar stores, consumers are spending a substantial amount of time exploring and researching…
Luxury retail experience: The taste of luxury It was the picture of a mega bonsai-like ‘fur tree’ hanging from the ceiling of Fendi’s pop-up store that caught my full attention recently. The…
Fashion & Digital Business of Fashion recently published an AMAZING post on ‘The Digital Iceberg’, analysing how ‘Fashion brands are adapting their marketing strategies for a digital reality that goes far deeper…
The other day I was “targeted” by a Breitling ad, featuring John Travolta, and I was thinking – they really think I will buy one of their watches just because of Travolta?…
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful. Third party cookies such as Google Analytics is also used on this site to provide analytics in order to better understand the user engagement on our site.
You can adjust all of your cookie settings by navigating the tabs on the left hand side.
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.